Learn how to demystify cosmetic labels and understand what you are buying with this new eBook created for today’s general beauty consumer. “How to Decode Cosmetic Labels” will provide you with the knowledge and tools to learn the language of cosmetics and select the right products for you. The cosmetic industry uses a language to list ingredients called INCI that can render it a daunting task for the consumer to know really, if a product is right for you and which claims you can rely on.
This book will turn you into a savvy, and informed consumer who will be more aware of misleading claims by understanding the ingredients inside your products and recognizing troubling ingredients. In How to Decode Your Cosmetic Labels, author OyétaKokorokodemystifies the world of natural skincare vs conventional skincare and explain their main differences and challenges.
If you are a general beauty consumer, reading this book will increase your understanding of the cosmetic industry and help you to avoid green washing by understanding you labels. You will gain confidence in what you buy without having to rely solely on marketing claims of any cosmetic company.
If you are a DIYer or beginner formulator, this will increase your knowledge about product formulation and what makes up a product (different categories). At the end of the book, included is a list of common ingredients that are often found in your personal care formulations and how they are typically used.
How to Decode Your Cosmetic Labels book will also help buyers and retailers to have a better understanding of the cosmetics they sell, educate their customers and select vendors in your shop wisely. Overall, it is a great introduction book for anyone wanting to make better, more informed choices.
When shopping for your cosmetics or as you dive into formulation, I highly suggest using it as a reference, it will empower you! Enjoy.